Coming soon — 70.3 & full distance
IRO builds a real periodised plan — base, build, peak, taper — around the hours you actually have. Miss a session and it reschedules the week around it instead of guilt-tripping you into starting over. $3.99/month. A human coach runs $300.
One email, the day it launches. No spam, ever.
You're on the list
We'll email you when IRO is ready.
What it does
Three things a generic plan and a human coach each get half right — IRO does all three.
Periodised base, build, peak, and taper blocks, built from your race date and the hours you actually have each week — not the same document everyone downloads.
Skip a session and IRO reshapes the week around it automatically. No guilt, no manual rework, no starting the block over.
On the pool deck, in a dead zone, mid-taper in the mountains. No connection required to see today's session or log it.
How it works
No calls, no back-and-forth over email, no waiting for a coach to have an opening.
Race distance, race date, and the hours you actually have to train — busy weeks and all.
Base, build, peak, and taper, generated on the spot — not scheduled for a call next Tuesday.
Log a session in one tap. Miss one, and the week reshapes around it — no spreadsheet surgery required.
The price
A 7-day free trial, then a monthly subscription — for a plan that keeps adjusting as your training block goes on.
| What you get | Human coach | Generic plan / PDF | IRO |
|---|---|---|---|
| Monthly cost | $300+ | Free – $20 | $3.99 |
| Built from your race date & real hours | Yes | No — same plan for everyone | Yes |
| Reschedules itself when you miss a session | Only if you can reach them | No — you start over | Yes, automatically |
| Answers at 5am on the pool deck | No — they're asleep | Yes, it's a document | Yes, works offline |
FAQ
IRO tells the difference between a rough day and a rough month. Miss a session and the week reshapes around it; miss a stretch of them and it recognises the gap and hands you a real way back in — not a guilt trip and a reset button.
No. Training load never jumps more than 10% week over week, and long sessions are capped as a share of your total training time — the same guardrails a good coach enforces, just automatic and impossible to accidentally override.
One email, when IRO is ready to download. Nothing before that, and nothing else after — we don't send marketing email.
No. It's used for exactly one thing: telling you when to download IRO.
Yes — if you have an audience of people training for a race, see the affiliate programme.
Leave your email — we'll send exactly one message, the day it's ready.
Join the waitlist